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Press coverage: FUNKSHION: Fashion Week Miami is a four-day event that celebrates the fusion of the fashion and music worlds. FUNKSHION: Fashion Week Miami provides an intelligent, innovative platform for progressive, established, and emerging designers to showcase their collections to media, celebrities, international buyers, and select stylemakers. Unlike Fashion Week in New York, Paris, London, and Milan. FUNKSHION: Fashion Week Miami celebrates the energy and substance of style across classes and cultures. Geared towards designer diffusion collections and innovative lifestyle brands, FUNKSHION: Fashion Week Miami has harnessed the curiosity and support of established and emerging talent from the international fashion and music arenas. For the Spring/Summer 2005 Collections, FUNKSHION: Fashion Week Miami has formed an alliance with Craig Robbins and the Miami Design District. Dubbed the “Soho” of Miami by Financial Times, and “A Mecca for those in search of style” by the New York Times, The Miami Design District which plays host to international marquee events such as Art Basel and a Midnight Affair, will host FUNKSHION: Fashion Week Miami at the historic Moore Building this October. FUNKSHION: Fashion Week Miami offers designers and sponsors a “turn-key” package complete with the use of a state of the art venue and an experienced production team dedicated to excellence. The FUNKSHION designer package offers maximum ease and efficiency, provides the highest production value and ensures optimum exposure through a variety of marketing benefits including print and broadcast media coverage. The broadcast media coverage from the shows last March garnered pieces on FOX, NBC, E!, Fashion TV, Telemundo, Deco Drive and many, many others. The print media hits appeared in such publications as People magazine, Hollywood Reporter, Brandweek, The Miami Herald, Fashion Week Daily, Nylon Magazine, Lucky magazine, Ocean Drive, The Sun Sentinel and many others publications. Many outlets, both print and broadcast, in fact had multiple features covering all of the shows on a daily basis. Friday, March 12, 2004 Nylon Editor in Chief Marvin Scott Jarret, a sponsor and attendee, told The Daily “I think Miami is a fantastic place for a fashion event--it’s the perfect melting place for North and South American fashion and the idea of music and fashion is a natural.” Will he tie Nylon’s name to Funkshion next season? “Absolutely.” - Shyra Harman, store manager of Miami's Nicole Miller, who organized the Miller Girl launch at Funkshion agrees. “Miami was the perfect place to debut this more casual line of Nicole’s. It’s exactly what the buyers are looking for down here. The organizers were great and I think attendance will really grow with each season. It was a really positive experience for us.” - "Finally, you do not need to go to NY to watch a great show" Joanna Strzewiczek - Bloomingdales Personal Shopper - To have an event (FUNKSHION) like this, what does it mean for fashion worldwide? "It means that Miami is the focus, South Beach is the focus, and we are hip, we are cool, this is a happening place, and this is the place to be." Sonia Gibson - fashion director Saks Fifth Avenue, Bal Harbor. For more info please contact us at: info@funkshion.com
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